Google Search Ranking is changing

Google has announced that they are updating their search ranking based on original content. If we keep it simple to understand, any news search result will bring the latest coverages on the web. But Google is currently changing that to give more priority to the original version of it.

“An important element of the coverage we want to provide is original reporting, an endeavor which requires significant time, effort and resources by the publisher. Some stories can also be both critically important in the impact they can have on our world and difficult to put together, requiring reporters to engage in deep investigative pursuits to dig up facts and sources.  These are among the reasons why we aim to support these industry efforts and help people get access to the most authoritative reporting” Google’s Vice President of News Richard Gingras wrote in a blog post

Why SSL certificate is important ?

SSL stands for Secure Sockets Layer, a global standard security technology that enables encrypted communication between a web browser and a web server. There are millions of website using SSL to reduce the theft and increase the security of the websites.

SSL certificate installed on your website will make the user who enters their data ( Personal and Secured info) to travel safely via browser to the webserver. It encrypts those data into safe blocks so that it will block all the intruders.

Its that all done with SSL, No there are other important features, we list them below

SSL

Google Search Result

Google search results are giving much priority for the website with SSL installed.  If you are working on SEO of your website then definitely you should install SSL. It will boost the search result on your website.

User Trust

SSL certificate creates authenticity for your website, which looks appealing for the user who always gives security a priority. It also credibility any unknown user coming into the website.

E-commerce Website

Most resounding online brands should have SSL.  Every data entered in an e-commerce website is more valuable to the user as well as owners. Data transfer and order details will we much secured with SSL.

So these are the main advantages you take away by installing SSL. Softwings Technologies provides easy SSL installation to your website. Reach us for your SSL Certificate.

Email us : info@softwings.in

Call us : +91 7871230343